100 Things You Should Know About….
Check out the blog, What Makes Them Tick. It is focused on applying psychology to how people think, work and relate. It has some interesting insights for cognitive designers. The blog is documenting 100 Things You Should Know About People and does a nice job of delivering information that is actionable for designers. For example, consider #42 we will spend more money if you don’t mention it, #38 even the illusion of progress is motivating and #4 you imagine things from above and tilted. Many of the items on the list have been covered in the cognitive design blog but it is useful to have them all pulled together.
Dr. Susan Weinschenk runs the blog and offers a free newsletter, has a book (Neuro Web Design which I plan on reading) and does seminars. She also has 58 more posts to go on the 100 things list!
