Game-ify Your Design

As mentioned in the cognitive design blog before, games have features and functions that produce a powerful impact on cognition. A growing theme in design is to co-opt those features and functions to make a non-game offerings more engaging.

Jeanne Goss, a graduate student at Northwestern sent me an interesting article, Gaming the System, that discuss the trend.

The focus is on adding the ability to earn points and a “leader board” to online interactions to stimulate game-like psychology. We like to compete, level-up and earn points for the things we do.

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