The Rise of the Open Graph and the Social Web
Leaders from Facebook made some interesting announcements at F8 earlier this week. F8 is Facebook’s annual event for developers and entrepreneurs that are building the social web. The big news is that Facebook has improved their development platform and social plugins. Called Open Graph API, it promises to deliver a frictionless, semantically-rich, intelligent, personalized and of course social interaction wherever you go on the web. In essence it lets any page on the web have the functionality of a Facebook page. This could realign the web to be people-centric rather than content-centric.
Functionality that is dripping with cognitive design implications!
Given Facebook’s 500M strong user base this might revolutionize the web. For commentary to that effect check out the post, In Quiet Coup, Facebook Takes Over the Web. A good introduction to the Open Graph can be found in this somewhat lengthy video of the keynote address.